Your Employee Is Your Most Important Customer

If you considered the people that worked for you as your largest and most important customers, would you behave or see them any differently than you do

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Positive Marketing Creates Customer Loyalty

Nowadays, in order to attract and maintain customers and open new markets, offers must go beyond products and services.

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Measure and Build Employee and Customer Loyalty

More employee loyalty drives customer loyalty, resulting in more revenue and profit. It is that

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Customer Retention. The Road to Profitability

The notion that there is no linkage between customer retention and profitability is being proven false. There is a direct linkage between customer retention and

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Customer Loyalty

By Pablo J Perez, Executive and Corporate Team Coach

Last summer, during a deserved break from my coaching activities, I decided to spend four days with my family at a beautiful resort on the west coast of Florida. The experience was “ok”, except for the speed of the checking-in and out processes, pool services and other

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